For the TCB, the year 2023 saw the successful testing of a concept: an entire day dedicated to MICE. And for a number of DMCs and hotels, it was the year of consecration, with a Tunisia MICE Award. Here are the awards and a video review of the evening.
The highlight of 2023 for the MICE sector was the launch by the Tunisia Convention Bureau of a one-day event: Tunisia MICE Day.
The Tunisia MICE Market, the first specialized MICE trade show in Tunisia, and the gala evening of the Tunisia MICE Awards, the first awards dedicated to this sector, were the two components of this memorable 100% MICE day, held on November 2 at the Complexe Azur Hammamet.
The Tunisia MICE Awards 2023 gala evening
The inauguration of the Tunisia MICE Market by Mr. Moez Belhassine, Minister of Tourism
Surrounded by the foreign guests of Tunisia MICE Day (center, l. to r.):
Wiem Radhouane, President of TCB, M. Moez Belhassine, Minister of Tourism, and Ahmed Bettaïeb, President of FTAV
The Djebel Semmama association stand
The 2024 edition is coming soon!
Today, the TCB is gearing up for the 2nd edition of Tunisia MICE Day, which will take place in November 2024, still at the Complexe Azur Hammamet, and is already thinking about strengthening the two events that make it up.
The Tunisia MICE Market trade show will be expanded to become a must-attend event for all partners and service providers working in the sector.
As for the Tunisia MICE Awards, they will refine the selection process for nominees and open up their Jury to new members from various MICE corporations. The Organizing Committee is aiming to double the number of international guests to 30.
The 2023 awards
The 2023 edition honored the best-performing MICE companies (hotels and agencies) and some particularly deserving players.
2023 MICE Hotel Awards
- 1st Prize, Resorts Category: Four Seasons Hotel Tunis
- 2nd Prize, Resorts Category: Radisson Blu Palace Resort & Thalasso, Djerba
- 1st Prize, City Hotel Category: Laico Tunis Spa & Conference Center
- Quality of Meeting Facilities: Four Seasons Hotel Tunis
- Quality of Accommodation: La Badira
- Quality of catering: La Badira
- Value for money: Radisson Blu Palace Resort & Thalasso, Djerba
DMC Awards 2023
- 1st Prize: Top Events
- 2nd Prize: Alice Events
- 3rd Prize: Imagine Events
- Events Category: Alice Events
- Conference category: Imagine Events
Special Jury Prizes
- Sustainable Tourism: Iberostar Hotels & Resorts
- Saharan Tourism: Anantara Tozeur Resort & Villas and Camp Abdelmoula
- Tunisian DMC abroad: Momento Destination & Events
- Pioneering MICE brand in Tunisia: VIP Incoming
- Media support for tourism and MICE: Wassim Ben Larbi, Express FM
The Awards were judged by two panels of professionals. The Jury was made up of four industry experts: Lotfi Mansour (MCM Consulting), Alia Boukhriss (Echapevoo), Khaled Aouij (Eolia group) and Hassene Brahim (H&A Consulting).